Green Lighting Book Soon Off The Press

In a few days our long awaited Sword of Damocles will be off the press and in the hands of anti-nuclear warriors all over the land.

Sadly the beautiful cover image of Betcee May shot by photographer Courtney Dailey was rejected by the editors at McGraw-Hill because the Philips EnduraLED Betcee held was shot too wide, and they couldn't tell what kind of bulb it was.

There was no opportunity or time to reshoot, so instead McGraw-Hill went with a close-up of the Pharox, who are big supporters of Global Green USA and design some of the best LED greenhouse lighting in the world.

A lot of hearts were broken, tempers flared, dreams shattered, it would have been amazing to feature the Rock The Reactors muse on the cover of a book so many worked so hard to produce, a book which carries such a strong message, that for the retrofit cost of LEDs, you can easily make up all the replacement power necessary to decommission old and dirty nuclear power plants.

Not all is lost. Rock The Reactors is in talks with the Pharox publicity department and other LED companies about future opportunities for Betcee May, who can easily be reached through her agency, Next Models in Los Angeles, under her fashion name May Lindstrom.

The three authors of the Green Lighting book, project and team leader Green Living Guy Seth Leitman, writer and researcher Brian Clark Howard of the Daily Green, and lighting engineer William J. Brinsky, are planning book signings all over the country.

If you'd like to organize an event at your local bookstore, green store or lighting store, please contact Seth or the publicity department at McGraw-Hill.

For more information on LEDs and an up to date listing of companies selling them, go to the Rock The Reactors website. You can order copies of the book at Amazon or get quantity discounts directly from the publisher.

Green Lighting Book Launch - NYC - July 14

(Photo: Model/green makeup artist May Lindstrom holding Philips’s new EnduraLED 60 bulb for McGraw-Hill’s Green Lighting book in their Green Guru Guide series. Copyright: McGraw-Hill Professional Photographer: Courtney Dailey)

Hiro Ballroom
88th 9th Av. NYC

Bastille Day
July 14, 8pm

Green Lighting Celebration

Meet Seth Leitman and Brian Howard, the authors of Green Lighting, McGraw-Hill’s new book in their Green Guru Guide series at the Rock The Reactors benefit on Bastille Day, July 14, Hiro Ballroom 88th 9th Av. New York City.

Read more on the Huffington Post

Green Living Guy Interview RTR

Sherwood Martinelli on Green Living Guy Talk Radio

Interview starts about 3 minutes in after the music...

Seth Leitman at Cortlandt Town Center - Tomorrow!

Seth Leitman

(Rock The Reactors co-founder)

Please join Seth Leitman,

author of the Green Guru Guides.

http://www.greenlivingguy.com

Seth will be discussing renewable energies for your home as well as hybrid technology.

Following his discussion, Seth will be signing his books.

Sunday November 29, 2009

12:00 PM

Barnes & Noble

Cortlandt Town Center
3089 E Main Street
Mohegan Lake, NY 10547
914-528-6275

Westchester County Green Drinks

Westchester County Green Drinks

December 16th will not only be the 4th anniversary of GreenDrinks Westchester, but also the introduction of and passing the crown to the new organizer, Seth Leitman at Memphis Mae's in Croton-on-Hudson. Seth is a very green guy, Westchester resident and the author of Build Your Own Electric Vehicle. He will talk about the new and updated version of this book. Seth will also sign copies of his book, which will be available for purchase.

The new, updated edition of Build Your Own Electric Vehicle contains everything that made the first edition so popular while adding all the technological advances and new parts that are readily available on the market today. Seth Leitman is president and managing member of the ETS Energy Store, LLC, which offers consulting services for energy efficiency, renewable energy and energy efficient transportation for business and the home. Previously, Leitman worked for the New York State Power Authority and the New York State Energy Research and Development Authority, where he helped develop, market, and manage electric and hybrid vehicle programs serving New York State and the New York metropolitan area.

Seth is also the consulting editor for a series by McGraw-Hill Professional of upcoming titles called the "Green Guru Guides," which focus on implementing environmentally friendly technologies and making them work for you. Hop in your hybrid and join the good green folk at Memphis Mae's at 6:00 pm on Tuesday, December 16th. Memphis Mae's has tasty southern BBQ and has created a Green Eco-Friendly food menu just for the Green Drinks event! Included are organic beers and wines. It is located½ mile north of the Croton-Harmon train station off of Rte 9 in Croton-on-Hudson.

Directions:
From the North (Peekskill, Cortlandt, Garrison, Cold Spring, etc.)

Rt.9 South. Take exit "North 9A/129",which is the exit after "Senasqua Rd.". At the end of the ramp make left at stop sign. Make a right at the first light. Memphis Mae's is located in the shopping center immediately on your left next to the Chase Bank

From Yorktown, Somers and surrounding areas

Rt.118 West/Southwest towards the Taconic Parkway. At the end of 118, make a right onto Rt. 129 towards Croton-on-Hudson. Go through two lights. There will be a shopping center on the right immediately after the second light. Memphis Mae's is right next door to the Chase Bank.

From Tarrytown, Sleepy Hollow and Ossining

Rt.9 North. Take the exit immediately after the Croton Point exit, called "129". Make a right at the stop sign at the end of ramp. Make a right at the first light. Memphis Mae's is located in the shopping center immediately on your left next to the Chase Bank.

From down County, Sprain Brook Parkway going north

Take exit for Rt 9A and follow 9A until it merges with Rt.9 in Croton. Take exit "129" which is immediately after Croton Point Ave. exit. Make a right at the stop sign at the end of ramp. Make a right at the first light. Memphis Mae's is located in the shopping center immediately on your left next to Chase Bank

Contact Tracey Corbitt at greendrinkswestchester@yahoo.com if you'd like more info or to be put on the e-list for a monthly reminder.

Or, go directly to http://groups.yahoo.com/group/GreendrinksWestchester
to sign up

Seth Leitman's (ex-)Conflict of Interest

(March 16, 2010 - Seth, or as he likes to be called now, the Green Living Guy, has since re-joined the rebel forces after he quit working for BGA. He's become editor of the Green Guru Guide series for McGrawHill and working hard with Rock The Reactors to see Indian Point shut down. So please read this below as a slice of ancient history. ~ Remy C.)

This is the story of a man who made a complete about face in his commitment to shut down Indian Point for a few dollars more, so as to cash in on the green consumer craze. Let me explain.

In April of 2006, Seth Leitman joined myself and model Betcee May on the shores of the Hudson river, in a little park directly across Indian Point. Back then, Seth was committed to shut down the old plant. He'd worked for the state of New York selling hybrid and electric cars for a decade. He knows first hand the dangers of nuclear power.

Seth and I shared a dream, to expand his online electric vehicle business Electric Transportation Solutions into a full service green product portal, to bring the green lifestyle to the electric vehicle community. The association promised to be a fruitful one, since I am editor-at-large and webmaster for Electrifying Times, a well established magazine dedicated to electric cars since 1994.

The idea was to blend our two campaigns together, with Betcee May as its star. Betcee and I had discussed this for a long time. Shooting Betcee in front of Indian Point, with a Honda Civic hybrid, would give Betcee instant popularity online as the new green "it" girl of the moment. Which is exactly what happened... the page quickly garnered tens of thousands of hits... Practically overnight, Betcee became the most downloaded pin-up girl in the nuclear industry!

Betcee would shoot for Seth's new online ETS Energy store... we would all share equally in the profits, doing a good thing... rock the green world together, as Betcee coined it. Sadly, and this is where it all started falling apart, Seth went and sold majority share of his company to BGA Engineering, retrenching with his old utility buddies, who had done work for both Indian Point and Millstone in Connecticut, interviewing young nuclear engineers from Cornell University in anticipation of the Nuclear Renaissance.

The merger happened after I introduced Seth to an old friend, Sam Salamay, who unbeknownst to me, worked at BGA. All Sam and I had ever talked about all these years, is solar energy... It never dawned on me Sam was now working for a nuclear industry affiliated firm. It never came up. Sam has always been well aware of my anti-nuclear activism, but it had never been an issue until Seth partnered with his employer, because that made me an active participant in the venture.

Seth selling 50% of his online business to BGA totally changed the dynamics of our marketing strategy. Both Seth and Sam cannot speak out about their anti-nuclear sentiments, it would threaten BGA's contracts, so in essence, their association with me became cumbersome, yet Seth and Sam still wanted to use my creative talent to develop the product selection and marketing campaign for ETS Energy store.

I wasn't aware of the conflict of interest... I was working with friends... I didn't realize what was going on... I was focused on the image of Betcee May as the new face of dozens of green products, creating product placement opportunities for her, for us... we all needed to make a little cash, in tune with our environmental beliefs. I had a vision, and I was sticking to it. Nobody told me I was suddenly working for the nuclear power industry!

Seth isn't that pure... When time came to shoot the new images for the website, which we were going to position in a slew of green blogs and green magazines, who would jump at the opportunity to feature the amazing Betcee May on their pages selling green products, Betcee sensed something wasn't quite right... despite a hefty dollar advance, Betcee opted not to participate in the shoot... said she had a previous booking as an excuse, wouldn't fly out for the day... which is when Summer Rayne Oakes stepped in to take her place, as a favor to us.

BGA spent a considerable amount of money of this shoot. Model/Musician Jon Mack was flown in from California, at great expense... The hiring of top fashion photographer Eric Striffler, travel expenses to his studio in the Hamptons... The dream was to produce extraordinary images both the fashion and green lifestyle media would embrace, which I could easily place, which would promote ETS Energy store, the green careers of each model, the green lifestyle, a win win situation all around.

Problem was, Seth couldn't find it in his heart to explain to BGA where the inspiration for this motley crew was coming from, neither Seth nor Sam introduced me to BGA... they didn't want BGA to know their creative arts director was a rabid anti-nuclear freak! Which is also probably why, they didn't pursue Betcee more aggressively as a feature model, because of her Indian Point shoot, and let's face it, her recent stint posing for adult websites.

So the whole thing fell apart. Seth refused to pay me after the fashion shoot... I suspect Seth gave Summer Rayne Oakes a percentage of ETS (they still refuse to answer the question) which means that now, she's under contract, stipulated in the fine print, she cannot voice anti-nuclear sentiments either. Blames me for the whole mess... but cashed the check none the less.

The little I saw of the pictures that day in the Hamptons turned out fantastic, but I was denied access to the images. They became sole property of Seth Leitman, who never put them to good use. After weeks of shouting and screaming, I got a meager check to shut me up... the dream of taking ETS Energy store to the top, with a beautiful website, beautiful ads, all courtesy of Eric Striffler's wonderful lens, Summer and Jon's persona... down the drain... as the images have languished at the bottom of a computer file... a crying shame.

This is what nuclear power does to people! It sticks a wedge in their professional and personal lives. What started out as a singular vision, Betcee May anti-nuclear activist extraordinaire, the face of green products everywhere... degenerated into an obscure little green product website somewhere on the fringes of cyberspace, all because its owners won't stand up for what's right, shout out "Shut Down Indian Point!"

Relationships, friendships, all flew apart because of this... money, feelings, twisted... because Seth sold out to the Utilities, in the hope of building a green business, tainted at the source, doomed at the roots... I also didn't know until recently that Seth had co-written a report about the Th!nk program for the Idaho National Labs, where the deal between General Motors and the nuclear power industry went down to build new nukes for the hydrogen economy.

There is one way to fix all this... for BGA to bid for Indian Point's decommissioning contract. If BGA does that... Officially states that when IP shut downs (and we will shut it down) they are interested in safely dismantling the plant, restoring the land... miracle happens, but that's up to Seth and Sam... will they put their jobs on the line to request such a statement from their bosses?

We'll see...

ETS Energy Store-Green Nuclear Sell Out?

Summer Rayne Oakes Tied Into Nuclear Industry, Entergy, and Indian Point? Say It Ain't So Joe.

The title could almost tell this story, mix in a famous GREEN FASHION SUPER MODEL in one Summer Rayne, toss with green guy in need of money Seth Leitman with his big dreams, sprinkle liberally with a couple guys with deep pockets and direct links to Indian Point, and you have a earth shattering news story that could shake the Green Fashion and Product Industry to its very foundations, a story that can only be know as Green Nuclear Sell Out.

First, the SUPER MODEL END of the story. Any one that is any one in the green fashion industry knows self styled Green Vixen and business Mogul Summer Rayne, the super model with a genius brain, the self described Eco friendly super chick with a Masters Degree to back up her claims. From her ever so humble roots buried deep in the green hills of Pennsylvania, she has clawed and fought her way to the top of the proverbial compost heap, the queen of all that is green. If one trots over to the ETS Energy Store, you'll find Summer Rayne's beautiful little foot prints dancing all around the site. Her track record so far shows a woman with a plan, someone who does not get duped easily, but perhaps she did? Just how did this super GREEN model end up hooked up with an online GREEN STORE that has partners with direct ties to Entergy and Indian Point? Only the readers can answer that question, unless Summer Rayne would like to meet for an interview over... (something healthy I am thinking, hard for a Scotch drinker) some green tea and energy bars?

What I can tell the readers, is rumor, unsubstantiated musings based on some reliable sources. Supposedly, another well known GREEN MODEL better known as Betcee, the poster child for the "Shut Down Indian Point" movement by proxy, if not by choice was going to do the shoot for the ETS Energy Store, but backed out...did she of the magical mind and soul find out something that changed her mind? Again, not being in a position to ask her directly, we can only ponder. With Betcee out of the picture, through some machinations, it is this writers understanding that one Super Green Model Summer Rayne stepped in and did the shoot for a few good reasons, such as OLD FRIENDS, and perhaps this false sense of security is what kept her from doing due deligence?

Again, we cannot know, but perhaps the key lays in one Seth Leitman, self proclaimed green guy and according to his blog, the creator, brainchild and President of ETS Energy Store. From the various links found on Google, the skinny on Seth is pretty straight forward, a boring story about someone with a passion for electric cars, a tree hugging kind of guy that wanted to make a leap to the big time, wanted to launch a whole GREEN STORE, offer up earth friendly products to a hungry group of tree hugging green free spirits...sure there is more to this story, but this is enough to lay a ground work for the hypothesis that comes next.

Hiring Super Models, even green ones and doing photo shots costs MONEY, and quite a bit of it. Then you have a very sophisticated web site that needs designed and launched, and if you call their 1 (800) number, ETS Energy Store even has their own answering service to take orders and answer questions in the late hours of the night...WE ARE TALKING BIG BUCKS! Green Nuclear Butterfly has it on good authority that ETS Energy Store has some partners, that Seth Leitman found people willing to put up the money he needed to launch his Green financial empire...the question becomes, does a green guy, does the green industry have a responsibility to the world, and to their green consumer base to only use GREEN INVESTORS, only partner up with other services that ARE GREEN? Seth Leitman's fate, and perhaps the fate of ETS Energy Store will be weighed in how that question is answered.

Some might feel the answer to that question is NO, but for most within the grassroots environmental movement, the green friendly universe if you will, expect our green retailers, service providers and green models to make green business decisions, and have green friendly partnerships. If you are in this later group, this story starts to take a sad, tragic and ugly turn.

You see, if my sources are correct, and I believe they are, you have a Super Green Model basically fronting for a company (ETS Energy Store) that is partially owned by people directly associated with, working for the Nuclear Industry, and Indian Point. Enter into this story BGA Engineering who proudly proclaims their parternering with ETS Energy Store on their corporate website:

Our commitment is not only in providing complete engineering solutions, but now is in actual products as well.

BGA, LLC IS PROUD TO PARTNER WITH THE ETS ENERGY STORE AND ELECTRIC TRANSPORTATION SOLUTIONS!

The ETS Energy Store sells renewable energy products (solar and wind) that can be purchased and engineered/designed/installed by BGA, LLC. The ETS Energy Store also provides sustainable products which are great eco-friendly gifts! Just click on the link below to go to the ETS Energy Store!

Being part of the tree hugging green horde myself, and obviously one who is not overly friendly towards Indian Point, Entergy and a flawed nuclear industry, this association BOTHERED ME, was tugging at my soul, screaming quietly that something was not quite right...so, I did some more Googling and my suspicions were born out when I found these little clues found on BGA Engineering's website:

Designer Design Engineering

Sponsored various nuclear and fossil projects that required the detail design of electrical systems and the preparation of general arrangements drawings and sketches. Experience included design, evaluation, and recommendation of vendor equipment proposals, design of relay protection control and wiring of various sub-stations to feed into a new centralized computer system. Wrote specifications for new equipment.

E179th
Substation and Dunwoodie Substation Series Reactor Installation- Performed physical bus layout observing ANSI clearances for 138kV and 345kV bus work. Performed engineering and design services to install extra high voltage disconnect switches and circuit breakers. Prepared schematics, one lines, physical and wiring drawings for substation protection. Performed all facility electrical work which consist but is not limited to grounding and lighting associated with the installation of Series Reactors. Prepared construction specifications for overall project.


a) Electrical Engineer/Instrumentation and Controls Design Engineer
b) Szabados Consulting, LLC, 52 Oliver Rd Paramus, NJ
c) Self Employed and worked for Various Supervisors
d) All work performed at Indian Point 2 Nuclear Power Station

There it is, the tale is told, the smoking gun that ties Summer Rayne, Seth Lietman, and the ETS Energy Store into Indian Point, Entergy and the environmentally deplorable Nuclear Industry...question becomes, who knew what when, and who sold out to whom...if Seth Leitman made a deal with the devil and partnered up with these two men knowing of their ties to the nuclear industry, ETS Energy Store is anything but environmentally friendly and green. Even worse, what if all of this is a part of the Atlanta 7 conspiracy, what if some of the players in this tale are actually tied into NuStart and their plan to STEAL THE GREEN MOVEMENT for the nuclear industry. Are there innocents in this story? I think she should have known better, but I have to believe that Summer Rayne was duped, the victim of a naive mistake of trust. I think some of the other players not mentioned by name in this tale, such as those who organized and did the photo shot with Summer Rayne (Jon Mack, the photographer Eric Striffler) got taken in, had no clue who the men behind the green masks really were, though I would like to hear it from their lips. If the tale is true, then what about Betcee...she was a no show for the shoot, backed out with no reason...if she knew, surely she had a duty to put out the word?

There is probably more to this story, mysteries that shall unravel as days turn into weeks and the winter snow begins to fall, but for now I leave you with this simple warning. The NuStart Consortium and others within the Nuclear Industry are bent on taking our Green Mantle as their own, and pushing us off to the side...the time has come to be vigilent in our actions, and in our business dealings. If you are a part of the new GREEN ECONOMY as a business, choose your partners carefully. If you are a GREEN CONSUMER, do your homework and make sure that green you are spending money on is not slime from the bottom of some fetid swamp.